7 VIRAL HOOKS for TikTok, Instagram & Shorts ? (COACHES – STEAL THESE)
Education
Introduction
As coaches, creating viral content can significantly enhance your visibility, attract more leads, and drive sales. After analyzing hundreds of viral videos, I've distilled seven impactful hooks that can be your go-to strategies for short-form videos on platforms like TikTok, Instagram, and YouTube Shorts. If you’ve been hesitating to create content because you’re unsure what to say, this article is packed with proven ideas to help you get started. Let’s dive into these hooks!
1. "Here's What to Say When..."
This powerful hook engages your audience by addressing a relatable situation they face. For instance, "Here's what to say when someone makes condescending comments about your appearance." By showcasing your understanding of their experiences, you provide guidance while demonstrating your coaching style. End with a call-to-action (CTA) encouraging them to schedule a free consultation or download a resource.
2. "Here's Why Your [Blank] Is Not Working"
Using this hook allows you to address common challenges faced by your audience. For example, "Here's why your business strategies are not working." By identifying pain points and offering solutions, you also invite engagement as your audience may comment on their experiences. Always keep an eye on those comments—they could lead to potential clients.
3. "I'm Going to Teach You How to [Blank] in a Way That a 10-Year-Old Could Understand"
This hook makes complex subjects accessible. An example might be, "I'm going to teach you how to gain muscle without gaining unnecessary fat." Simplifying concepts not only helps your audience understand but also positions you as an expert who can break down barriers for them.
Tips for Creating Effective Hooks
What Makes a Good Hook?
- Curiosity-based: A good hook opens a loop, prompting viewers to watch until the end.
- Concise: Keep it brief and impactful; you want every word to count.
- Audience-focused: Speak to viewer pain points, desires, and interests, ensuring your hook resonates with their needs.
4. "The Truth About [Blank] That I Wish I Was Taught at Birth"
This hook draws on your experiences and lessons learned over time. For example, "The truth about money that I wish I was taught from birth" offers a unique perspective that provides value through your insights, helping your audience avoid mistakes you made.
5. "The Number One Trick to [Blank] When You're [Blank]"
This hook promises actionable advice. For instance, "The one thing you need to change to become a wealthy woman, but you might not like it." Providing straightforward, tangible actions encourages your audience to engage with your content.
6. "If You Feel Like [Blank], Do This One Thing"
Tap into common feelings and struggles. For example, "If you feel like you don’t have any friends at work, do this one thing." This approach shows empathy, acknowledging their problems while offering practical solutions.
7. "How to Respond to [Blank]"
This hook provides guidance for real-time situations. For example, "Here's how to respond to disrespect and build your identity." It showcases your coaching skills in action, offering viewers a taste of what working with you would look like.
By using these seven hooks, creating engaging content that draws attention to your expertise becomes easier. When you craft videos that peak curiosity and provide solid value, you enhance your chances of getting shares, likes, and saves, all leading to increased visibility and potential clients.
Conclusion
If these ideas resonate with you and you want more, consider joining my membership, On Video, where you’ll receive five fresh video ideas tailored for coaches every week. Click the link below for a special discount on your first month!
Keywords
Viral hooks, TikTok, Instagram, YouTube Shorts, coaches, content creation, audience engagement, actionable advice, relatability, empathy.
FAQ
What are viral hooks?
Viral hooks are attention-grabbing phrases or strategies used in content to engage viewers, encouraging them to watch until the end.
How do I create effective video content?
To create effective video content, focus on curiosity, conciseness, and audience needs. Utilize proven hooks to ensure your content resonates.
Where should I use these hooks?
These hooks can be used across platforms like TikTok, Instagram Reels, and YouTube Shorts to help enhance visibility and attract leads.
What should I include in my video after the hook?
Make sure to deliver on the promise of your hook by providing valuable content and a strong call-to-action at the end of your video.
How can I engage with my audience effectively?
Encourage viewers to comment on their experiences, share their thoughts, and respond to your content. Engaging comments can lead to potential clients.
