How I Build a Custom AI Blog Writer | Automate SEO Content with Google Sheets
People & Blogs
Introduction
In this detailed tutorial, I’m going to walk you through the process of creating your own AI-powered content writer that will help automate most of your blog writing tasks. Best of all, you'll be able to do this directly within Google Sheets, allowing for great ease of use and customization.
The Concept
The idea is to create your own AI content copywriter powered by ChatGPT that you can tailor to meet your specific needs. This tool will help streamline the writing process, taking care of the bulk of the tasks while you focus on adding your unique touch.
I will also demonstrate the entire building process utilizing GPT-3 models to aid in coding—don’t worry; you don’t need to be a coding expert to get this up and running. I am Nico, an AI-powered SEO specialist and the founder of the AI Ranking Hub community. We focus on maximizing Search Engine Optimization (SEO) using advanced AI tools.
If you're interested, our community is free, and you can learn more about SEO using AI there. Let’s dive in!
Getting Started with Google Sheets
To illustrate, let’s use the example of writing a blog post about "How to Train a Cat".
Input the Keyword: The first step is to write down your keyword or question. For instance, you can enter "How to train a cat" in the first cell.
Select the Blog Style: In the next cell, specify the style of the blog—be it how-to, informational, or opinion-piece. We’ll choose 'how-to' for this example.
Include Additional Information: In this section, you can write for whom you're tailoring the blog. For example, “cat owners in Melbourne”.
Approval Status: This is optional, but it can be useful if you’re working with a team and they need to approve the content.
After filling in these components, you’ll notice a custom SEO tool menu that’s unique to your Google Sheet. This menu was created using the code I will share later.
Generating Content Outline
From the SEO tools menu, you can now generate a blog outline. The tool reads the additional information, keyword, and selected style to formulate a clear content outline, which can be further refined to fit your requirements.
Once you review and approve the outline, you can conduct additional research for internal links (linking to your own blog content) and external links (linking to reputable sources). Internal linking is crucial for SEO and establishing site credibility while external linking boosts your content's trustworthiness.
Creating the Full Blog Post
Once you're satisfied with the outline and relevant links, you can then generate the full blog post. This function creates a Google Drive folder and a Google Doc, organizing everything meticulously. Imagine having a comprehensive blog that includes the content, internal and external links, and all in one easily accessible document.
The generated blog will have an HTML format, which is great for web publishing, and includes an introduction, meta description, FAQs, and more.
Adding Visuals
Great blogs require visuals! You can ask the tool to generate prompts for images, which you can use with DALL-E or similar image generation services.
Once you have image prompts, you can generate the images, and they'll be inserted directly beside your blog content in Google Sheets.
Lastly, for accessibility and SEO reasons, the tool can also generate alt tags for these images.
Save Meta Descriptions
Finally, the tool will help you create a high-quality meta description that fits within the recommended limits of 140 to 150 characters, ensuring it’s enticing and actionable.
Customizing the Tool
This entire process can be customized to fit your needs. For instance, if you want to generate a Facebook post based on the blog content, you can add a new function in the code to do just that.
To access the back-end code, navigate to Extensions, then App Script in Google Sheets. Copy and modify the existing code based on your requirements using GPT-3 models for assistance.
API Key Requirements
To get started with this tool, you’ll need an API key from OpenAI. Although generating content may incur some costs, it is comparatively cheaper than many subscription services offered.
Conclusion
What we’ve built together is a custom, AI-powered content generation tool that can automate and streamline your blogging processes.
However, while the tool can do much of the writing for you, don't forget the importance of adding your own insights and experiences to differentiate your content from other AI-generated articles.
Join the Community
I will provide access to this template in our free community where you can copy the Google Sheet and customize your own content writer. Join us to maximize the impact of AI in your blogging efforts!
Keywords
- AI Content Writer
- Google Sheets
- SEO Automation
- Blog Generation
- Content Outline
- Internal Linking
- Alt Tags
- OpenAI API
FAQ
Q1: Can I customize the AI content writer to fit my specific needs?
A1: Yes! The tool is built to be flexible, allowing you to modify the code in Google Sheets to meet your preferences.
Q2: Do I need coding skills to use this tool?
A2: No. You can follow the steps provided to set up the tool without extensive coding knowledge.
Q3: What is the cost associated with using this tool?
A3: While the tool itself is free to use, generating content utilizes OpenAI's API, which may involve costs based on usage.
Q4: Where can I learn more about using AI for SEO?
A4: You can join the free community called the AI Ranking Hub, where we teach users how to leverage AI for SEO effectively.