How I Create UGC Ads Using AI : A Step-by-Step Tutorial 2024
Education
Introduction
In the ever-evolving world of digital marketing, Artificial Intelligence (AI) has become a game-changer, especially in creating User-Generated Content (UGC) ads. At our agency, we have successfully generated over 50 ad creatives each week for our clients, resulting in remarkable revenue increases. In this step-by-step tutorial, I will show you the exact framework we use, so you can implement it for your brand and watch your revenue grow.
Generating Product Photo Shoots with AI
The first tool we utilize is Flat.A, a powerful platform for creating product photo shoots. To get started, sign up and create a new project. Navigate to the "Products" section, where you can upload images of your product. If you don't have product images, you may choose from their library if it closely resembles your product.
Once you've uploaded your product, Flat.A provides various options for backgrounds and props, allowing you to customize the look. For example, you can modify the background or even change the way the product is displayed. This creates a realistic and professional-looking product photo shoot that can significantly enhance your website or ad campaign.
We saved these images, imported them into Canva, and added promotional elements like a "15% off" sticker to use them in our ad campaigns. This tactic proved highly effective in boosting engagement.
Crafting Video Scripts with ChatGPT
Our next tool is ChatGPT. It’s essential for crafting compelling video scripts. If you’re using the premium version, you can directly input your product's webpage link, and ChatGPT will generate a script based on the product details. For free users, you’ll need to copy the product’s description and relevant information from the website.
We use the Attention-Interest-Desire-Action (AIDA) framework to create powerful scripts. You can instruct ChatGPT to make the tone humorous or adjust it based on your brand's voice. After crafting the script, we use the text-to-speech functionality on Levels.io to convert the narration into an engaging audio voiceover.
Creating Compelling Ads with AI
Once we have our voiceover, we use another innovative tool designed to generate video ads by simply inputting our website. This tool extracts product information, allowing us to customize our video content to suit various ad formats, including TikTok.
After generating the script, we select from different voice actors and accents to match our brand's tone. The result is a polished video ad that maintains a conversational feel, effectively showcasing our products.
Refreshing Ads and Optimizing Content
To keep our ad creatives fresh, we frequently update the hooks and visuals. After generating a new voiceover, we can mix it with existing video content for fresh variations. This strategy not only revitalizes our ads but also enhances engagement with our audience.
Finally, we finalize our audio files by converting them from MP4 to MP3 using various online converters, which streamlines the sound quality for our ads.
Conclusion
In this tutorial, we've explored a comprehensive framework for creating AI-generated UGC ads. From photo shoots to video scripts and final ad production, these tools can elevate your advertising game and help scale your brand. Our successes speak for themselves, and if you’re interested in learning more or collaborating, feel free to reach out.
Keywords
- AI
- UGC
- Ad Creatives
- Product Photo Shoots
- ChatGPT
- Video Scripts
- Voiceover
- Flat.A
- Canva
- Levels.io
FAQ
Q: What tools are used to create UGC ads?
A: We use several tools including Flat.A for product photography, ChatGPT for scriptwriting, Levels.io for voiceovers, and custom video generation tools.
Q: How can I improve my ad creatives using AI?
A: You can refresh ads by updating visuals, modifying voiceovers, and implementing compelling scripts using AI tools.
Q: Can I use free versions of these tools?
A: Yes, many tools have free versions available. However, you may have limited functionality compared to premium versions.
Q: What is the AIDA framework?
A: The AIDA framework stands for Attention, Interest, Desire, and Action; it is a model used to guide the creation of effective marketing content.
Q: How often should I refresh my ads?
A: It's recommended to refresh your ads whenever engagement starts to decline, or at least every few weeks, to maintain relevance and viewer interest.
