How The TikTok Algorithm Works for Small Creators… (the truth)
Education
Introduction
If you’re a small creator looking to grow your presence on TikTok, increase your followers, or sell products, you've come to the right place. This article will guide you through essential strategies, posting times, hashtag usage, and other components crucial for maximizing your TikTok success. Having helped thousands in various niches grow on TikTok, I’m excited to share successful case studies that illustrate what works.
Success Stories
Streetwear & Fashion Niche
A creator in the streetwear niche went from 2,000 to 100,000 followers in just two weeks. He achieved this by educating viewers on the authenticity of clothing and shoes, providing valuable insights that captured audience interest.
Anime Niche
Another creator grew from 1,000 followers to over 110,000 in the anime niche within three weeks. She creatively engages her audience with skits that quiz viewers on popular anime, leveraging the interactive nature of TikTok.
Minecraft Niche
A Minecraft creator gained 90,000 followers in only two weeks. He keeps his content concise and appealing by focusing on new game updates, which sparks curiosity and encourages shares.
Tarot Readings
A tarot reader boosted her followers from 9,000 to over 120,000 in four weeks by tapping into trending sounds, reinforcing hooks, and engaging her audience through relatable content about relationships and self-reflection.
Health & Fitness
One remarkable creator gained over 400,000 followers through a mentorship program, transforming from 30,000 to over 430,000 followers in four weeks by following trending challenges and maintaining topical relevance.
The TikTok Algorithm Explained
The TikTok algorithm primarily values user engagement—specifically, how long users spend working through the app. It is essential to know that TikTok is not oversaturated. Rather, it thrives on trends. Your engagement with trending topics can fuel your content’s visibility.
Critical Factors for Small Creators
- Timing: Post during optimal times, which differ based on your audience. General posting times usually yield good results, but it’s crucial to discover the peak times for your particular niche.
- Quantity: Aim to post three to four times a day. Frequent posting improves your content creation expertise and allows you to experiment with what works best.
- Hashtags: Utilize a mix of niche-specific, broad, and trending hashtags. This will improve your video discoverability.
- Engagement & Watch Time: Create captivating videos that hook viewers instantly, prompting them to watch until the end. The more viewers engage with your content, the more likely TikTok is to push your videos to a broader audience.
Content Strategy
Focus on producing series-based content that keeps viewers coming back for more. Engage with trends and include your personality in your material. Explore varied formats (like educational, quiz, or skit-based content) to find what resonates with your audience.
Call to Action
If you want guaranteed growth on TikTok, consider joining a mentorship program designed to offer personalized strategies for success. With a focus on engagement, trending content, and effective hashtag use, you’re set for a promising journey on the platform.
Keywords
TikTok, algorithm, small creators, growth, followers, hashtags, trends, engagement, content strategy, mentorship program.
FAQ
Q: How often should I post on TikTok?
A: It’s recommended to post three to four times a day to practice content creation and to find what works.
Q: What type of content should I create?
A: Focus on trending topics in your niche but also consider varying your format—try skits, educational videos, or engaging quizzes.
Q: How important are hashtags?
A: While they are valuable, they constitute only around 7% of what makes a video successful. Use a combination of niche-specific, broad, and trending hashtags for best results.
Q: How can I improve watch time on my videos?
A: Create compelling content that captures viewers' attention and keep your videos concise to maintain engagement until the end.
Q: Should I choose a personal or business account on TikTok?
A: A personal account is preferred for small creators as it provides access to trending sounds and additional features that can enhance your content.
