How To Go VIRAL on Instagram Reels EVERY POST in 2024 (new algorithm)

Introduction

If you're looking to elevate your Instagram game in 2024 and tap into the virality potential of your content, understanding the Instagram algorithm is crucial. This year, an effective posting strategy is imperative. Here’s how to maximize your reach and engagement on Instagram:

1. Adopt the 70-20-10 Posting Ratio

To ensure you're making the most of your content, utilize a posting ratio of 70% Reels, 20% Carousels, and 10% Reposts. Why this ratio? Reels currently dominate the platform and garner the most engagement, while Carousels provide a different way for your audience to interact with your content. Reposting allows you to recycle your best content, which can reach followers who may have missed it the first time around. Remember that many of your followers either don’t remember past posts or never saw them, making reposting essential.

2. Implement Effective SEO Strategies

Search Engine Optimization (SEO) is key in 2024 as Instagram users increasingly use the platform for searches. More than 50% of users under 35 turn to Instagram for discovery rather than traditional search engines. To optimize your profile:

Optimize your name and bio: Ensure they include relevant keywords related to your niche.
Use SEO in your posts: Incorporate keywords into your post descriptions and comments. Encourage your followers to comment with these keywords, and ensure they appear in any transcriptions or hooks in your content.

Consider creating multiple iterations of content targeting various keywords related to your niche for greater ranking opportunities.

3. Avoid Certain Pitfalls

To increase your chances of going viral, avoid the following:

Deleting posts: Removing posts can negatively impact your reach as it takes content away from the platform.
Long breaks from posting: Inactivity can lead followers to forget about you and diminish your visibility.
Using “link in bio”: This practice can diminish your content’s reach. Instead, focus on other engagement strategies like comment-to-DM automation.

4. Optimize Engagement

Focus on two key engagement metrics: comments and shares. These factors are prioritized by the algorithm. Increase shares by crafting content that is:

Funny: Humor is highly shareable.
Motivational: Inspire your audience to share uplifting content.
Educational: Provide informative content that adds value.

Bonus points for creating “cool” content that resonates deeply with your audience.

5. Maximize Video Replay and Retention

To go viral, it's crucial to reduce drop-offs in the first few seconds of your videos. Long-term engagement can be achieved by:

Creating shorter content: The ideal length is around 4-6 seconds.
Incorporating text: Use engaging captions that viewers may wish to replay or read.
Looping videos: Design your videos to seamlessly loop, enhancing the likelihood of replays.

Conclusion

Adhering to these strategies will bolster your chances of gaining followers and increasing your views on Instagram. By leveraging the current guidelines, you can replicate the success of creators who have accrued significant followings in relatively short times.

Keyword

Instagram
Viral
Reels
SEO
Engagement
Content
Posting ratio
Reposts
Carousels

FAQ

1. What is the 70-20-10 posting ratio?
The 70-20-10 posting ratio suggests that 70% of your content should be Reels, 20% Carousels, and 10% Reposts to maximize reach and engagement.

2. Why is SEO important for Instagram?
SEO helps your content appear in search results, allowing you to attract more viewers, followers, and potential customers.

3. What type of content should I focus on to increase shares?
Content that is funny, motivational, or educational is likely to be shared more often.

4. How can I improve viewer retention in my videos?
Enhance viewer retention by creating engaging hooks in the first few seconds, keeping videos brief, and looping content to encourage replays.

5. What should I avoid for better engagement?
Avoid deleting posts, taking long breaks from posting, and using “link in bio,” as these can hinder your visibility and engagement.