the secret to going viral on tiktok - RAW GAME EP 17
People & Blogs
Introduction
Welcome to another episode of RAW GAME! We're continuing our World Tour, and this time we're coming to you from Toronto, Canada. First off, I want to take a moment to express my gratitude for all the support I've received so far. Your likes, comments, and follows mean the world to me, and I appreciate every single one of you. My DMs on Instagram are open, and I'm one of the few gurus who responds to every question you throw my way—so don’t hesitate to reach out!
Now, let’s get into the meat of the matter. Today, I want to talk about the secret to going viral on TikTok. A lot of people are curious about what really drives a video to viral status, so I’m going to break it down for you right here.
Understanding the Key Factors for Going Viral
First and foremost, two main factors determine if a video will go viral:
Watch Time: This is critical. To achieve something great, you want people to stay engaged and watch as much of your video as possible.
Engagement: This includes likes, shares, and comments. A good benchmark is to aim for at least 10% of your viewers to like your video (for example, if you get 100,000 views, you should target at least 10,000 likes).
Now, don’t get too caught up in the numbers. Here’s a candid truth: the TikTok algorithm is complex and can be inconsistent. Many of my videos with high watch time and engagement still didn’t go viral, while others—despite lower metrics—shot up to millions of views.
Simplifying Your Approach
Forget all the complex math. The main takeaway is this: strive for high watch time and engagement, but don’t obsess over it. You don’t need to be a data expert to be successful on TikTok. Just focus on releasing a lot of content.
I often upload between 6 to 12 videos a day. Yes, I can hear you gasping, but I promise you, it’s efficient! Each video should take no more than 2 minutes to film, edit, and upload.
The Power of Quantity Over Quality
Here’s the cornerstone of my strategy: quantity over quality. Unlike other platforms like Instagram, TikTok thrives on sheer volume. You could spend hours crafting a high-quality video, but often, a candid, quick take can garner equal—or even more—views.
If you made 100 videos without any viral hits, it might be time to rethink your approach. The elusive "secret" to virality is often less about perfecting each video and more about simply getting content out there.
Final Thoughts
To wrap up, remember that there truly isn’t any magic formula for going viral on TikTok. Focus on quantity; release content consistently; and don’t get hung up on analytics or perfection. Keep creating, keep experimenting, and watch your presence grow!
If you have questions, feel free to DM me on Instagram. I’m here to help, and I respond to every message. Once again, thank you for your support. Stay tuned for more raw insights in the next episode!
Keyword
- TikTok
- Viral
- Watch Time
- Engagement
- Content
- Quantity
- Quality
- Algorithm
- Views
- Likes
FAQ
What is the most important factor for going viral on TikTok?
The two key factors are watch time and engagement.
How many videos should I post daily to increase my chances of going viral?
Aim for 6 to 12 videos a day.
Should I focus more on the quality of my videos?
No, on TikTok, quantity often outweighs quality.
Does the TikTok algorithm favor certain types of content?
The algorithm is complex and inconsistent; you can't predict what will go viral.
How important are likes in comparison to views?
It’s important to aim for at least 10% of views to result in likes, but don’t obsess over it.
