Trying to Go Viral on TikTok in One Week
Pets & Animals
Introduction
In today’s digital landscape, short-form content reigns supreme, with platforms like TikTok and Instagram Reels leading the charge. Despite my preference for long-form content on YouTube, I've decided to immerse myself in the world of TikTok this week with a mission to create engaging and shareable videos. My goal—though I approach it with cautious optimism—is to explore virality on social media, particularly through content featuring my beloved rabbit, Cinnabun.
Week Overview
This week started with a theme: "Cinnabun Sunday Reset." Since the Sunday reset trend is wildly popular on social media, I decided to put a spin on it and showcase what a bunny's reset looks like. I began with brushing Cinnabun, who, despite her dislike for it, was surprisingly calm. Many users often comment on how composed she seems during grooming, but I assure you, it's just her acceptance of the situation she finds herself in!
Next, I filmed a humorous "Bun Mom vs. Bun Dad" skit. This concept portrays the differences between a caring but sometimes underappreciated bunny mom and a laid-back bunny dad, who earns all of Cinnabun's affection while doing nothing. The skit consisted of clips of me attempting to bond with Cinnabun while she playfully hopped away, contrasted with footage of her happily lounging on Bryant’s lap.
On Day 2, I posted a video addressing the common issue of rabbits peeing outside their litter boxes. At the time, Cinnabun had taken to using a specific corner of our house to exert her territory due to some renovations—we all know the feeling of needing to reclaim our space! I aimed to share insights about why this behavior occurs while integrating adorable bunny shots to keep it lighthearted.
As the week continued, I focused on tutorials and engaging content. One notable TikTok entry was a litter box cleaning tutorial that I shot outside to take advantage of natural lighting. I also planned an ASMR video showcasing the preparation of dehydrated apple slices for Cinnabun treats, engaging viewers with satisfying visuals and sounds as I cut and dried the apples.
Finishing off the week, I crafted a POV video titled "You Come to My House for the First Time," effectively using the popular audio “Oh my God, what is that?” to capture the delight of meeting Cinnabun for the first time. Setting up the shot to emphasize Cinnabun’s cuteness added an undeniable charm to the video.
Engagement and Performance
As the week came to a close, I reflected on engagement levels. The best-performing videos included the "Bun Mom vs. Bun Dad" skit and the simple yet engaging photo compilation with Cinnabun, activating a connection with my audience. Surprisingly, my ASMR content, usually quite popular, underperformed compared to more personality-driven videos.
While none of the videos achieved true virality, the cumulative views on reels and TikTok showed promising engagement that exceeded my expectations. The week was a fulfilling experience that encouraged me to boost my social media presence, motivating me to establish a more regular posting schedule.
Overall, while the aspiration to go viral may not have fully materialized, the journey allowed me to engage with followers and share more about life with a free-roaming rabbit, underscoring the importance of these digital platforms in spreading knowledge and fostering community.
Keyword
Cinnabun, TikTok, Instagram Reels, short-form content, virality, bunny mom, bunny dad, litter box, ASMR, engagement.
FAQ
1. What inspired the idea of using Cinnabun for TikTok content?
- Cinnabun, my pet rabbit, is adorable and provides great material for engaging content; combining her personality with popular trends seemed like a fun way to connect with an audience.
2. Why do you prefer long-form content over short-form?
- I enjoy the depth and detailed storytelling that long-form content allows, particularly on platforms like YouTube where I can explore topics more thoroughly.
3. How did you decide what content to create for TikTok?
- I focused on current social media trends, humorous skits featuring Cinnabun’s personality, and informative tutorials related to pet care, ensuring a mix of fun and utility.
4. What were the results of the TikTok and Reels posted during the week?
- While no videos went viral, many received a considerable number of views, exceeding expectations, especially on Instagram Reels, which showed more engagement than TikTok.
5. Will you continue creating short-form content after this week?
- Yes, the experience was enjoyable, and I plan to incorporate more frequent postings on social media moving forward.
