Using AI Personalized Videos to Reignite Old Customers with BHuman's Advanced Mode

Introduction

In today’s digital landscape, re-engaging customers who have previously canceled their plans is crucial for maintaining a healthy user base. BHuman provides an advanced method to contact these users through AI-generated personalized videos. This article walks you through a practical example of how to effectively harness BHuman to reach out to users who have canceled their subscriptions, gather feedback, and incentivize their return.

Overview of the Process

The first step in this process involves identifying users who have canceled their plans. By analyzing the customer data, you can see their names and understand their reasons for cancellation. For this example, we’ll personalize the outreach using their first names.

Creating a Personalized Video

Accessing BHuman: Start by logging into the BHuman platform to create a personalized video.
Creating the Video: Click on “Create” and select “My Videos.” Name your video appropriately. After recording, upload the video to initiate the transcription process.
Highlighting Variables: As the system transcribes the video, select the names you wish to personalize. In this case, we will use “first name” as our variable.
Previewing the Video: After finishing the video creation, preview a sample by entering a sample name. This helps ensure that the lighting, distance from the camera, and overall quality meet standards. It’s essential to remember that viewers will not notice minor imperfections the way you might focus on them.

Once satisfied with the preview, move on to creating a campaign.

Setting Up the Campaign

Creating a New Campaign: Name the campaign, for example, "Trend Users Outreach," and select the industry category.
Uploading User Data: Prepare a CSV file with customer data, including the first name for personalization.
Mapping Variables: In the BHuman platform, map your CSV columns to the variables specified in your video. This ensures that the first names are correctly aligned with the personalized greetings in your videos.
Generating Videos: Hit “Generate” to create the personalized videos for your audience, which might take 20-25 minutes.

Finalizing and Sending Videos

After the video processing is complete, review each generated video to ensure they meet quality standards. With everything approved, you can choose to send the videos directly from the BHuman platform via email or download them for use in other email platforms.

Crafting Your Email: Compose an email that highlights your message effectively. Include an engaging subject line and note the incentives you’re offering, such as a free trial of the platform or a gift card.
Sending the Emails: Configure options like sending delays to reduce chances of emails being marked as spam and hit send.

Real-Time Results

After sending the videos, monitor for replies. Encouragingly, users may respond positively and express their willingness to engage again, providing valuable insights into their initial reasons for canceling.

Conclusion

This method of using AI-generated personalized videos not only enhances user engagement but significantly improves the chances of bringing back old customers. By understanding their needs, offering incentives, and personalizing communication, businesses can increase their conversion rates and improve customer relationships.

Keyword

AI-generated videos
Personalized outreach
Customer re-engagement
Video marketing
User feedback
Email campaign
Incentives for return

FAQ

What is BHuman? BHuman is an AI platform that allows businesses to create personalized videos for user engagement and outreach.

How can personalized videos help in re-engaging customers? Personalized videos provide a more authentic connection, making customers feel valued and understood, which can lead to increased chances of them returning.

How do I create a personalized video using BHuman? Sign in to the BHuman platform, upload your recorded video, highlight the personalization variables like names, and generate the video for each user.

What type of data do I need for the campaign? A CSV file containing customer email addresses and necessary personalization variables, like first names, is needed to successfully run a video campaign.

What incentives can I offer to encourage customers to return? You can offer free trials of your service or gift cards as incentives, motivating customers to reconsider their cancellation.